Current Books

Claim Your Success: The Ultimate Guide to Starting and Running a Public Insurance Adjusting Business

First-party insurance industry legend Chip Merlin and business systemization and growth expert Lynette Young join forces in “Claim Your Success,” the definitive roadmap for anyone invested in the public adjusting industry. Whether you’re launching a new firm, managing an established practice, or working as a public adjuster seeking deeper insights into the business side of your profession, this powerhouse collaboration delivers the comprehensive guidance you need to thrive.

With Merlin’s decades of insurance law expertise and Young’s proven business optimization strategies, this essential guide bridges the gap between technical adjusting knowledge and entrepreneurial success. From crafting bulletproof business plans to implementing sophisticated financial models, they demystify the complexities of both starting and scaling a public adjusting firm.

Drawing on their real-world experience, Merlin and Young offer invaluable insights into pricing strategies, team structures, and operational frameworks that drive sustainable growth. You’ll discover how to balance client advocacy with business acumen, all while building a reputation for excellence in the insurance claims industry. Packed with practical tools, proven methodologies, and industry-specific metrics, “Claim Your Success” transforms technical expertise into business mastery. This isn’t just another business book – it’s your partner in navigating the unique challenges and opportunities of the public adjusting landscape, whether you’re building from the ground up or taking an established business to the next level.

Visit the website to learn more or order on Amazon.

RELEASE DATE: September 30, 2025

The AI-Powered Public Adjuster: Transform Your Practice with Artificial Intelligence

The definitive guide to leveraging AI for competitive advantage in public adjusting – without compromising professional integrity or client relationships.

Are you ready to transform your public adjusting practice with the power of artificial intelligence? While your competitors struggle with manual processes and missed opportunities, you could be identifying coverage areas they overlook, communicating more professionally, and delivering faster results – all while maintaining the human expertise your clients depend on.

Why This Book Matters Now

The insurance industry is experiencing its biggest technological shift in decades. Public adjusters who embrace AI thoughtfully are already seeing 40-60% time savings, 15-25% higher settlements, and dramatically improved client satisfaction. Meanwhile, those who resist are falling behind competitors who use advanced tools to provide superior service.

The AI-Powered Public Adjuster isn’t about replacing your expertise with algorithms – it’s about amplifying your capabilities to become the adjuster clients choose and competitors try to emulate.

What You’ll Master

  • The ADJUSTER Framework™ – A proprietary methodology for getting consistent, professional-quality results from AI tools while maintaining oversight and accountability.
  • Policy Analysis Revolution – Use AI to systematically analyze every provision, endorsement, and exclusion, identifying coverage opportunities that manual review often misses.
  • Communication Excellence – Transform routine correspondence, status updates, and complex coverage explanations into clear, professional communications that build client confidence.
  • Documentation Mastery – Generate comprehensive damage assessments, compelling claim narratives, and professional reports that support maximum recovery.
  • Estimate Analysis Enhancement – Navigate AI’s mathematical limitations while leveraging its pattern recognition to identify pricing anomalies and scope gaps.

From the Authors

Lynette Young brings 28 years of public adjusting business optimization expertise, having consulted with hundreds of firms across five countries. As co-founder of ClaimWizard and co-author of “Claim Your Success,” she understands exactly what public adjusters need to succeed.

Dave Young, a 30+ year software systems architect and ClaimWizard’s technical leader, provides the technological expertise to implement AI safely and effectively in professional practice.

What Makes This Different

Unlike generic AI guides, every recommendation has been tested in real claim scenarios. Every prompt has been refined through feedback from practicing adjusters. Every warning about limitations comes from seeing those limitations cause real problems.

You’ll learn to use AI as a powerful amplifier of your professional judgment, not a replacement for it. The result? Faster claim resolution, higher settlement rates, improved client satisfaction, and increased capacity for complex cases – all while maintaining the professional standards your license requires.

Perfect For

  • Solo adjusters ready to compete with larger firms
  • Growing practices seeking operational efficiency
  • Experienced adjusters wanting to stay ahead of industry changes
  • Anyone serious about building a future-proof adjusting business

The AI revolution in public adjusting has begun. The only question is whether you’ll lead it or be left behind by it.

Start building your AI-enhanced practice today.

Preorder "The AI-Powered Public Adjuster"

How to Franchise Your Public Adjusting Company: Packaging Your Success - The Realistic Roadmap to Scaling Your Expertise

You’ve built a strong public adjusting business. You’ve mastered the art of the claim, championed policyholders, and navigated the complex waters of the insurance industry. Now, you’re considering the ultimate voyage: franchising your success to multiply your impact and grow your business like never before.

But scaling your expertise through franchising isn’t just opening more doors; it’s building a completely new kind of business – one with unique legal charts, financial currents, and operational challenges. Without a realistic roadmap, this journey can be daunting.

In this essential guide, veteran small business consultant and public adjusting operations expert Lynette Young (co-founder of ClaimWizard and co-author of Claim Your Success) provides the clear, no-nonsense blueprint you need. Drawing on decades of experience helping public adjusting businesses thrive and extensive knowledge of successful franchise models (from both franchisor and franchisee sides!), Lynette breaks down the complex process step-by-step.

Discover:

  • How to assess if your current business is truly ready to be franchised.
  • The significant legal, financial, and operational commitments required of you as the franchisor.
  • The critical process of building your comprehensive Operations Manuals and Training Programs.
  • How to structure fees and investments that are fair and sustainable for the entire network.
  • The real value of technology and ongoing support in a franchise system.
  • A realistic look at finding, selecting, and supporting your future franchisees.

Whether you’re ready to set sail on the franchisor journey today or simply want to build a more scalable and resilient public adjusting business based on proven principles, this book is your indispensable guide. Prepare to navigate the complexities, understand the commitment, and chart your course toward claiming success on a whole new horizon.

Learn more or order on Amazon.

COMING SPRING 2027: The Entrepreneur's Voyage

Every business journey is a transformative odyssey, an ocean of possibilities and profound challenges. In “The Entrepreneur’s Voyage,” seasoned business strategist and conscious guide Lynette Young charts a revolutionary framework for understanding and navigating your company’s evolution through seven distinct, cyclical stages: The Starting Sea, Soaring Sea, Stalling Sea, Sinking Sea, Shifting Sea, Selling Sea, and Sailing Sea.

Drawing from decades of experience helping entrepreneurs weather storms and catch favorable winds, Young reveals how businesses move through these vital phases, often cycling between them as markets and inner landscapes evolve. This isn’t just about strategy; it’s about aligning your venture with your deepest purpose and sustaining true, multifaceted prosperity.

Through practical strategies, real-world case studies, and actionable frameworks designed for both the outer game of business and the inner game of the entrepreneur’s spirit, she demonstrates how to consciously:

  • Chart Your Course (The Starting Sea): Lay a strong foundation with purpose, passion, and a clear vision, ensuring energetic alignment from day one.
  • Catch the Wind (The Soaring Sea): Manage explosive growth with conscious leadership, maintaining well-being, ethical practices, and streamlined processes.
  • Anchor in the Doldrums (The Stalling Sea): Break through plateaus by reigniting passion, optimizing financial flow, and cultivating resilience with renewed purpose.
  • Salvage the Wreckage (The Sinking Sea): Navigate crises with radical honesty, spiritual fortitude, and a commitment to rebuilding with profound integrity.
  • Navigate the Currents (The Shifting Sea): Embrace transformation by adapting your vision, processes, and perception to new opportunities with agile insight.
  • Trade Tides (The Selling Sea): Maximize value and ensure a harmonious transition, clarifying your legacy and aligning the sale with higher purpose.
  • Sail with Fair Winds (The Sailing Sea): Achieve sustained success and holistic well-being, fostering continuous prosperity, engaged teams, and a lasting positive impact.

Whether you’re a new entrepreneur plotting your course or a seasoned business owner navigating rough waters, “The Entrepreneur’s Voyage” provides the compass and maps you need to steer your business toward sustainable success and profound fulfillment. Don’t let your business drift – learn to navigate with purpose, precision, and a soul-centered approach through every stage of your entrepreneurial journey.

Previous / Out of Print Books

Google+ For Small Businesses

Small Business Owners: Use Google+ to generate and convert leads, build buzz, and deliver unbeatable service and support! World-renowned Google+ marketing expert (and small businessperson) Lynette Young helps you target the tasks that’ll deliver the greatest and most immediate returns and execute on a tiny (make that non-existent) budget, even if you have practically no technical expertise.

No huge corporate case studies here: This is 100% do-it-yourself, ridiculously easy, fast, and cheap! Goals, objectives, strategies, tactics: They’re all here, all streamlined for your real-world small business. Discover how to listen, search, and scope out your Google+ environment…connect and network with Circles…create, teach, shorten sales cycles, and close business with Hangouts…collaborate on Pages to make your offerings even more valuable…build a winning business profile…use Events…leverage Google+ integration with Google Search…add value to your client’s day…attract qualified referrals…and a whole lot more. Google+ social networking gives your small business a huge potential advantage over your slower, less clued-in competitors.

SxSW Pokes – Seth Godin

Lynette has contributed a chapter to Seth Godin’s SxSW Pokes. Via The Domino Project, Seth Godin has collected some of the best stories and organized them into an eBook called “SxSW Pokes”. You will find 50 inspiring stories about taking initiative from accomplished entrepreneurs and up-and-coming stars (including Lynette’s).